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4 Design Ideas for Building an Outstanding Logo for Your Law Firm
Many people love joking about lawyers and everything they are involved in. Just do a quick search and you will be shocked by the number of lawyer jokes on the Internet.
The other area people like making jokes about is a law logo. Like other businesses, your law firm should have a logo. You will need to have a great logo for your law firm. A logo says a lot about your business and therefore, you should take time to build a professional logo. Here are some tips that will help you come up with a great law logo:
Building the logo from a single point of reference
Most Unique logos are designed from a single letter or point. The letter is usually picked from one of the partner’s name in the firm. You can combine different names with same starting letter to make a great logo. It is also great to choose a rare letter as the point of reference. A good example is Zane Law in which the capital Z makes the firm stand out.
Redesigning old law logos
There is nothing wrong about a more advanced logo. However, the logo can be very simple provided it is effective to use. You can use the traditional logos and give them a twist. But make sure your logo is relevant. It is not a must to include words like “law firm” or “best lawyer” in the logo.
The hidden power of your firm name
Your business name can be used to create a classic logo. Other big brands have used this technique and it seems to be working. This is a great way of marketing your brand. A brand helps businesses stand out and build a reputation. The problem is usually how to design it. You can add some icons to the logo, or just use words alone. The intention is to design a law logo that shows integrity and professionalism.
Use the logo to communicate to your clients
You can use the law logo to tell people what your business is all about. You can use a picture of a couple to tell people you are a divorce lawyer. A crutch or a cast can be used to tell people that, a firm is about personal injury lawyers. A logo is a good tool for telling people what your firm deals with without having to explain it to them.
A law logo should communicate to your potential clients. The logo should communicate to people about your business. It has to provide a sense of professionalism as you don’t want people to think you are an amateur after seeing your logo. You can use the tips above to come up with a unique and business effective law logo.
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